CASE STUDY

A Black Friday success story

A Black Friday success story

%

50

%

Increase in total revenue

50

%

Increase in total revenue

%

50

%

Increase in total revenue

%

30

%

Increase in revenue per recipient

30

%

Increase in revenue per recipient

%

30

%

Increase in revenue per recipient

%

40

%

Increase in average order value

40

%

Increase in average order value

%

40

%

Increase in average order value

The Situation

Revenue resistance and inactive list

Despite their prevalence on grocery store shelves, California Olive Ranch’s email marketing was ready for its next phase. Not only did we find revenue resistance among certain audience segments, we also discovered that roughly 20% of their reachable list was inactive.

The Situation

Revenue resistance and inactive list

Despite their prevalence on grocery store shelves, California Olive Ranch’s email marketing was ready for its next phase. Not only did we find revenue resistance among certain audience segments, we also discovered that roughly 20% of their reachable list was inactive.

The Situation

Revenue resistance and inactive list

Despite their prevalence on grocery store shelves, California Olive Ranch’s email marketing was ready for its next phase. Not only did we find revenue resistance among certain audience segments, we also discovered that roughly 20% of their reachable list was inactive.

Our Solution

Increase volume with the right messaging

We got to work creating a strategy to grow their revenue and bring the lapsed customers back into the olive oil orbit. With our Black Friday expertise, we knew right away we needed to increase email volume. But it couldn’t be random. Specific moments required the right messaging.

Our Solution

Increase volume with the right messaging

We got to work creating a strategy to grow their revenue and bring the lapsed customers back into the olive oil orbit. With our Black Friday expertise, we knew right away we needed to increase email volume. But it couldn’t be random. Specific moments required the right messaging.

Our Solution

Increase volume with the right messaging

We got to work creating a strategy to grow their revenue and bring the lapsed customers back into the olive oil orbit. With our Black Friday expertise, we knew right away we needed to increase email volume. But it couldn’t be random. Specific moments required the right messaging.

4.9

50+ Scaled Brands

4.9

50+ Scaled Brands

TESTIMONIALS

We love what
we do and
they love the results

TESTIMONIALS

We love what we do and they love the results

  • Nick and team are experts. They are engaged, ask questions, and provide data driven actionable strategies that balance both brand messaging and performance marketing. They feel more like an extension of our marketing team and always provide invaluable insights to further increase engagement and conversion. I highly recommend.

    Bill Deyak

    Director of E-Commerce, Mountain House

  • Nick is an amazing partner for any brand's marketing efforts. Not just an excellent email marketer, but an integral member of your marketing team. He takes the time to really know your business and customer. I can recommend him without reservation.

    Ryan Barr

    Founder, WP Standard

  • Future Tilt was a pleasure to work with because they balanced our brand and performance marketing goals really well, were team oriented and responsive, knowledgeable and enthusiastic about growing our business. I highly recommend him to other marketing leaders.

    Sally Wilson

    VP of Marketing, Salt & Straw

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How fast will I receive my designs?

How does onboarding work?

Who works on my designs and code?

Is there a limit to how many requests I can make?

Can I pause my subscription?

Let's

connect

Got

questions?

I have answers. Send me an email and I’ll reach out within 24 hours.

nick@futuretilt.com

Portland, Oregon USA

© 2026 Future Tilt. All rights reserved.

Let's

connect

Got

questions?

I have answers. Send me an email and I’ll reach out within 24 hours.

nick@futuretilt.com

Portland, Oregon USA

© 2026 Future Tilt. All rights reserved.

Let's

connect

Got

questions?

I have answers. Send me an email and I’ll reach out within 24 hours.

nick@futuretilt.com

Portland, Oregon USA

© 2026 Future Tilt. All rights reserved.

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